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Welcome to Leave it to Lindsay

Small Business Tools

Small Business Tools Whether you are a new business just starting out or have been in business for over 20 years, looking to make your business run more smoothly. These are all of the tools I use to run my business costing me just under $100 in overhead office expenses.   Google Suite Google isn’t […]

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My Journey As A 20-Something Entrepreneur

My Journey As A 20-Something Entrepreneur Leaving Corporate World To Become A CEO I just couldn’t stop thinking about building my business – day and night. So on July 31, 2014 I left my amazing job as a Marketing Advisor at Constant Contact, and became a full-time, 20-something entrepreneur. Before my days at Constant Contact, I had worked for […]

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What To Post On Social Media

What To Post On Social Media The 2 Types Of Posts You Should Be Posting To Achieve Your Business Goals Just like our homepage says, you can’t post a picture of a cat, hope it gets a dozen likes, and call that social media marketing for your business. Social media is a tool for businesses to […]

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CityBizList Boston: Lindsay Joy Higgins, CEO of “Leave it to Lindsay,” Earns Constant Contact ALE Designation

As an ALE (Authorized Local Expert), Higgins will present a series of training seminars on best practices in online marketing throughout the Southeastern Massachusetts region. She was selected by Constant Contact for this role because of her expertise and commitment to helping small businesses and nonprofits in their local communities. – See more at: http://boston.citybizlist.com/article/322425/lindsay-joy-higgins-ceo-of-leave-it-to-lindsay-earns-constant-contact-ale-designation#sthash.2jiqazeN.dpuf […]

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Boston Business Journal: What Is Your Number 1 Goal For 2016?

Boston Business Journal January 2016 Lessons Learned: What is your #1 Goal For 2016?

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New Year’s Resolutions That Will Impact Your Business In 2016

“We learned in our latest customer survey that video streaming is the top new trend that small businesses believe will have the most impact on their marketing in the next couple of years. Lindsay Higgins of Leave it to Lindsay is putting video streaming into action with a realistic goal: recording one video per month […]

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5 Fast Fixes to Jump-Start Your Business’s Website

Change the way customers contact you Many business websites today still have old-fashioned contact forms where you can fill in your information in order to be contacted by a representative. But Lindsay Higgins, CEO of marketing and consulting company Leave it to Lindsay Marketing, pointed out that customers and clients want a better way to […]

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Grow Your Customer Email Database At Your Restaurant

8 Out Of The Box Ways To Grow Your Customer Email Database At Your Restaurant   Insert a note card asking for a customer email address in the check presenter. Have employees ask every customer. Implement a birthday club that will send an automatic email to your  customer with a special offer on their birthday. Offer free […]

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Future Marketing Trends Explained In One Word

Future Marketing Trends Explained In One Word Picture this: You’re online and stumble across an idea for the perfect gift for your friend’s birthday that’s available for purchase at a local gift shop. You go to their website to find out their hours of operation, and the disappointment hits as you read “Hours of Operation: Monday through Friday – 9am […]

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12 Questions I Ask During A Website Consultation

Here are 12 questions I ask clients during a website consultation. What information do you want someone to know within the first 3 seconds of looking at your new website? What do you like most about your current website? What are your top 3 frustrations with your current website? Who are your top 3 competitors? […]

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